Many companies make money in a manner which is inherently bad for the environment. Slowly these industries are realizing that not only is it good PR to go green but it makes cents ($) as well. Any money that companies save on their overhead goes straight to the bottom line (profit) so the return on investment can be very quick. Once the initial investment has been paid off, sometimes in as little as two years, the savings are all gravy.
A good example of this is UPS.
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